Opportunities and Challenges
Unique challenges of Chinese companies as they expand overseas and
how The Economist Group can help.
Overseas Expansion Issues and Solutions
Select a Topic
Strategic Market Assessment
There are many overseas opportunities for Chinese companies. But not all are equal.Learn more
No opportunity exists without risk. Markets may fail to deliver growth. Supply chains may break. Missteps may damage your reputation.Learn more
Customer Needs and Demands
It’s crucial to enter a market with a clear understanding of your prospects and a strategy.Learn more
Follow your successful entry into a new overseas market with an aggressive expansion plan.Learn more
Enhancing Corporate Reputation
In a partnership with going global, companies like yours have rapidly developed credibility and trust at the highest of business, government and the media.
To survive overseas, win customers. To thrive overseas, win influence.Learn more