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Opportunities and Challenges

Unique challenges of Chinese companies as they expand overseas and
how The Economist Group can help.

Overseas Expansion Issues and Solutions

Strategic Market Assessment

There are many overseas opportunities for Chinese companies. But not all are equal.

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Risk Assessment

No opportunity exists without risk. Markets may fail to deliver growth. Supply chains may break. Missteps may damage your reputation.

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Customer Needs and Demands

It’s crucial to enter a market with a clear understanding of your prospects and a strategy.

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Expansion Strategies

Follow your successful entry into a new overseas market with an aggressive expansion plan.

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Enhancing Corporate Reputation

In a partnership with going global, companies like yours have rapidly developed credibility and trust at the highest of business, government and the media.

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Influencing Stakeholders

To survive overseas, win customers. To thrive overseas, win influence.

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