Ideas People Media
Ideas People Media is a select portfolio of 80+ digital publishers that can deliver an affluent and influential audience at scale.
This fully-transparent, vertical ad-network was inspired by insight into the mindset of The Economist audience. As a result of our research we were able to identify unique characteristics that define our audience: they are intensely curious, they think globally and are focused on solving the big problems and moving the world forward. We call them Ideas People.
Together these publishers represent a powerful platform to reach this highly influential audience with a forward-thinking mindset in a well-lit and brand-safe environment alongside high quality content.
To view our member list: click here
Ideas People Media partners with third party technologies to perform media buying including Doubleclick.